100+ clients served
$10M+ client revenue generated
3,200 calls booked
Done-for-you LinkedIn outbound

We get B2B companies 3–5 qualified sales calls a week on LinkedIn.

We spot the companies in your market with money to spend, open the door with research built just for them, and put the meetings in your calendar. You don't write anything or chase anyone.

★★★★★★★★★★ Rated "Excellent" — 4.5/5 on Trustpilot

Sales Call Booking Engine

We track buying signalsFunding, hiring, new leadership. We catch companies the moment they have money to spend.
We find the decision-makersThe 2–4 people at each company who can say yes.
We write personalised messagesOne per person. Their company, their signal, their problem. No templates.
We build them personalised documentsCustom research on their market, made just for them. It's useful before we've asked for anything.
We work every lead until the call booksEvery reply answered in your voice, every meeting landed in your calendar.
Your only job: show up and close.
Watch it work

See exactly how we book the calls, in 10 minutes.

Colin walks you through the engine: how we find buyers, what we send, and how calls land in your calendar. No slides, no edit tricks.

Colin Gallagher explaining the Growlancer outbound system ▶ 10 min
How we spot buyers What we send Will it burn our brand? Why not do it ourselves? Who's behind it
Colin Gallagher
Colin Gallagher — founder An engineer who sells. Colin built the engine and runs it for every client, with founder-led B2B teams across Australia and New Zealand. His LinkedIn →
3–5
Qualified sales calls a week, booked into your calendar
15–40%
Reply rates on most campaigns we run, against a 2–5% industry standard
72 hrs
From go-ahead to live campaign. Conversations usually start in week one
Client results

"We booked 30 calls and made all our money back."

Their words, their numbers.

★★★★★
10–30 leads a month, closing 35%
"Everything changed when we started implementing Colin's LinkedIn system. We are now booking 10–30 leads each month from LinkedIn and closing 35% of them."
Nick Verity
Nick VerityCEO, Cleverly. Runs a LinkedIn lead-gen agency himself
★★★★★
$300,000 earned
"We earned over $300,000 through LinkedIn while working with Growlancer over a 10-month period... booking more sales calls than I could count along the way."
MA
Michael AlexanderUS
via Trustpilot ↗
★★★★★
30 calls booked, money back
"I was struggling to get consistent output. Since we started working with Colin that's fixed. We booked 30 calls and made all our money back."
Jan Van Musscher
Jan Van MusscherFounder, ColdAgency
★★★★★
5X'd the investment
"I have 5X'd my investment already with 1 x 12 month contract and I'm having sales calls daily now."
PL
Pete LynaghAU
via Trustpilot ↗
★★★★★
$160K new revenue in 6 months
"Colin has helped us gain $160,000 in new organic revenue in the last six months."
Ben Offerman
Ben OffermanCEO, Seneca Business Solutions
★★★★★
Dozens of calls in 6 months
"Over the last six months working with Colin and the team, we've managed to book dozens of sales calls with our ideal clients... Colin's input has been super helpful in fixing and improving our sales process."
DS
Dan SkaggsHome services, US
via Trustpilot ↗
★★★★★
2–3 targeted conversations a week
"Growlancer's content & outreach sequences consistently generate 2-3 highly targeted sales conversations each week. Their input on positioning has been super helpful in differentiating us from competitors."
AD
Alan Brian DardicIL
via Trustpilot ↗
100+clients served
$10M+client revenue generated
3,200calls booked
★★★★★★★★★★4.5/5on Trustpilot
Read the full case studies →

Seen enough? Schedule your free 30-minute consultation.

How it works

Five steps. We do all five.

Only 3–7% of your market is buying right now. The job is knowing which companies those are, and getting there first.

01

Buying signals

Funding rounds, hiring sprees, leadership changes. Watched daily and dated, so outreach lands while the reason is fresh.

02

The buying committee

Deals like yours need 2–4 yeses. We map every one of them, with their role and what they care about.

03

Messages, one at a time

Written for one person, sent from your own LinkedIn profiles. Buyers reply to people, not brands.

04

The personalised document

Custom research on their market: which of their prospects are showing buying signals, and who decides at each. Useful before we've asked for anything.

05

The SDR desk

Replies answered in your voice, usually within minutes of landing, qualified, and pushed until the meeting is booked.

Case files

The message you'd have to write to get this reply.

Seven campaigns, opened up. What we went after and why that moment, the message that actually went out, the reply that actually came back, and a note on every researched line explaining what we had to find before we could write it. We wrote every one of these and sent it from our client's own profile.

Across these seven campaigns
2,549conversations opened
683replies worked
352opportunities
1person per message

Every message on this page was researched and written for one named person, then worked by hand until it booked or died. Multiply the seven openers below by two thousand and you have the actual job.

Recruitment firm · UK & US · targeting 21–500-staff SaaS Call agreed on the first reply
We ran this for
A UK sales & GTM recruitment firm placing AEs and sales leaders into B2B SaaS, AI and fintech
We messaged
Sales leaders under 90 days into a new seat at UK & US SaaS and fintech firms, 21–500 staff
The signalSales leaders under 90 days into a new role

A leader still in their first quarter is the person about to build out their team. Miss that window and the seats are filled.

The angleOne pre-matched candidate, not a recruiter pitch

The offer was a specific person with two numbers attached, written sales-leader to sales-leader. Not a call, not a capability deck.

VP Sales · Sales Director · Head of Sales21–500 FTESaaS & fintechStarted role < 90 days ago
Director of Mid-Market Sales · US freight technology LinkedIn
Sent from the client’s own profile

Hey [name], great to connect!

Saw you've been leading factoring sales at [a US freight-tech platform] for the last year or so1.

I have a Senior AE who I've been speaking with who'd be a strong fit for what [they] are likely hiring next. They closed a $500k deal with a Tier 1 Bank for a Series D Dev-Tooling business and hit 115% of quota in their first year2.

If a new Senior AE is on the cards in the next 90 days, want me to send the profile?3

Connection note + first message · 68 words · written for one person

Happy to chat. I happen to be hiring for an enterprise level AE currently. Fully remote.

Do you have time for a call tomorrow between 9am and 11am PST?

I do. 9am PST works good.

963connected
315replies
32.7%reply rate
159opportunities

What it proves. Target the moment, not the job title. A leader 90 days into a new seat has a problem they didn't have last quarter — and one specific candidate beats any pitch about your process.

Our own funnel · AU & NZ · targeting recruitment agencies Prospect chased us for the document
We ran this for
Growlancer — we ran this one on our own funnel
We messaged
Divisional managers, directors and principals at AU & NZ recruitment agencies, 10–100 staff
The signalAgencies whose own clients are hiring right now

We track the hiring activity in their niche. Every company on the list is a placement they could be working this week.

The angleAsk permission first, then actually build it

Message one is a permission ask, not a declared gift. A document someone agreed to receive gets opened. Then we build it by hand and send it.

Divisional Manager · Director · Principal10–100 FTEAU & NZNiche-matched hiring signals
Divisional Manager, Engineered Products & Mining · AU recruitment LinkedIn
Sent from the client’s own profile

Hey [name], great to connect. Saw [an AU engineering & industrial recruitment firm] places engineering and industrial automation talent into METS sector firms1.

A couple of METS sector firms are showing buying signals for engineering hires on my end right now2. Want me to put the list together and send it across?3

Connection note + first message · 52 words · written for one person

Send it [name]!

Hey mate, just following up on the above message. Thanks

Here's the list of METS sector firms showing buying signals for engineering hires I mentioned — 7 companies, 7 days, sources linked and contacts mapped.

Yeah mate they are — we have a tool that does exactly the same, I just have a bot set up which scans all of my clients and acquisition clients hiring trends.

Makes sense. Since you've already got the signal tracking automated, how many new client meetings has it actually put in your calendar?4

259connected
69replies
26.6%reply rate
43opportunities

What it proves. A real deliverable changes who is chasing whom. He followed up with us two days later asking where it was — that does not happen to a pitch.

Lead gen for recruiters · US · targeting 51–200-staff agencies Booked from the lowest reply rate here
We ran this for
A cold-email lead-generation service sold to recruitment agencies
We messaged
Owners and BD leaders at US IT & technical staffing agencies, 51–200 staff
The signalHiring managers who posted roles in the last 7 days

Recruiters work posted requisitions. We catch the hiring signal that comes before the requisition goes public, in their exact vertical.

The angleGive the list away, no strings, no pitch

The first message offers a free, vertical-specific list of verified hiring managers. There is no ask, and no meeting request anywhere in the opener.

Owner · Founder · Partner · C-Suite · VP51–200 FTEUnited StatesIT & technical staffing
Client Partner · US technology staffing LinkedIn
Sent from the client’s own profile

Hey [name], my team pulled a list of 31 verified hiring managers at software and tech companies posting software and engineering roles in the last 7 days1.

Figured it could be useful for your desk. Want me to share the link?2

Connection note + first message · 41 words · written for one person

I appreciate the message. What's the catch? Do we pay anything for the list/data?

No catch & totally free. Just showing you what the engine pulls for your tech desk. We layer hiring signals on top of posted reqs. Are you currently tracking these hiring signals yourself, or just working the posted reqs?3

We are not tracking signals.

Makes sense. Most recruiters running outbound are just tracking posted reqs. That's the exact gap this fills — catching the signals before the req goes public. Want me to drop the list link, or worth 10 min to see the engine live?

Sure.

376connected
51replies
13.6%reply rate
35opportunities

What it proves. The lowest reply rate on this page still produced 35 opportunities. A modest rate on a precisely-defined audience beats a flattering rate on a broad one.

Construction for SFR operators · US south-east Discovery call booked
We ran this for
A construction partner for single-family-rental operators — turnovers, renovations and CapEx
We messaged
Founders, owners and senior operators at US south-east property firms
The signalNo signal. Every first message hand-written

Some markets have no trigger worth waiting for. Here the job was to open relationships with senior operators at every qualified company on the list.

The anglePeer to peer, and zero pitch in message one

Written operator-to-operator, anchored on shared geography and the reality of their work. No offer, no service, no ask.

Founder · Owner · Partner · President · COOQualified target listUS southeastHand-written, one at a time
Business Development Manager · US property management LinkedIn
Sent from the client’s own profile

Hey [name]

Nice to meet you. I'm in St. Pete, work the SFR construction side across the SE. We get pulled into Orlando jobs a lot, that whole market's been moving fast the last couple years1.

We work with OpCos handling the build side outside the company, sounds like [your firm]'s in the same shape2. If you're ever over on the Gulf side, lunch is on me.3

Connection note + first message · 63 words · written for one person

Appreciate the reach out. 15k SFR turns across six states is no small thing. Funny enough I'm down in Largo about twice a month. I think there's something worth exploring here. You get the assets rent ready, we take it from there on the management side. Next time I'm heading down, I'll shoot you a message!

Awesome. Are you strictly consulting or do you manage assets too?

I am strictly consulting (BDM). We have about 600+ doors.

481connected
108replies
22.5%reply rate
70opportunities

What it proves. Not every campaign opens with an offer. When there's no timing signal to ride, the opener has to be worth answering on its own — and 70 opportunities came out of conversations, not requests.

Funding advisory · US & Canada · targeting new founders Bootstrapper opened the funding conversation
We ran this for
A firm selling business plans, financial models and funding advisory to early-stage founders
We messaged
People who had recently left a corporate career and started their own company
The signalPeople who became a founder in the last 90 days

The day someone goes from operator to founder is the day funding becomes their problem. Before that window it is not urgent; after it, it is already decided.

The angleOne question instead of a pitch

No service, no offer, no meeting request in the opener. A researched observation about what they are building, then a single either/or question that qualifies them completely.

Founder · Co-founder · CEO1–5 employeesUS & CanadaFounded < 90 days ago
Founder · US network-security software LinkedIn
Sent from the client’s own profile

Hey [name], great to connect.

Saw you spent a decade doing enterprise network engineering at [two US IT integrators], then launched [your own firm] to build [a cryptographic trust product] after watching AI agents fabricate firewall policies1. Going from fixing infrastructure to building cryptographic trust protocols for it is a totally different game2.

Are you bootstrapping? Or planning to raise funds?3

Connection note + first message · 61 words · written for one person

So far bootstrapping but it has its constraints and I am open to funding.

Makes sense. Bootstrapping proves the model, but building something like that on services revenue alone means the platform timeline stretches. The founders we've worked with who raised over $4B collectively almost always had the same fork — fund the product, or let the services business dictate the pace.4 Open to a call?

30connected
12replies
40%reply rate
9opportunities

What it proves. On a small, tightly-defined audience you do not need volume. Thirty of the right conversations produced nine opportunities, because the timing and the question did the work.

Offshore staffing · Australia · targeting 11–500-staff firms Peer-level reply from a 300-project firm
We ran this for
A provider building dedicated full-time offshore teams for Australian businesses
We messaged
Owners, directors and GMs at Australian firms in project-based technical trades, 11–500 staff
The signalFirms paying onshore rates for work that travels

Not a behavioural signal, a structural one. Estimating, drafting and back-office work can be done anywhere — so the signal is simply who is carrying that cost locally.

The angleName one specific hire, not a service

Instead of pitching offshoring, the message names the exact role that firm would hire, attaches the wage gap, and offers a role profile rather than a call.

Owner · Director · GM · COO11–500 FTEAustraliaConstruction & architecture
Executive Director · AU building-services engineering LinkedIn
Sent from the client’s own profile

Hey [name], great to connect.

Saw you're managing [discipline] engineering across [three named disciplines] for [N] projects a year1 — would you like me to connect you with an offshore [role] who can prepare your [specific deliverables]2?

Wages are typically 65-70% lower than onshore hires. We just put together a role profile & salary comparison for this exact role, want me to send it through?3

Connection note + first message · 63 words · written for one person

Our existing offshore operation is skilled-based technical work, not so much [that role]. Only a modest grouping of around 30. Glad to be connected as we run on the same paddock. Stay well.

Absolutely. We cover roles across all disciplines for our clients — finance, marketing, IT, accounting.

133connected
82replies
61.7%reply rate
19opportunities

What it proves. Name the hire and the saving and the owner does the maths himself. Even this reply — a firm that already offshores — came back at peer level and kept the door open.

White-label paid search · US · targeting small creative studios Prospect asked us to explain the offer
We ran this for
A fractional Google Ads consultancy placing white-label paid-search specialists inside agencies
We messaged
Founders and owners of small US creative, brand and design studios, 1–10 staff
The signalStudios that don't run paid search in-house

A creative studio whose clients ask for Google Ads either builds a team, turns the work away, or quietly sends it elsewhere. All three are worth a conversation.

The angleAsk a diagnostic question. Make no offer at all

The opener contains no service, no pitch and no meeting request. One researched line about what the studio actually does, then a single question about how they handle paid search today.

Founder · Owner · CEO1–10 FTEUnited StatesCreative, brand & design studios
Founder & CEO · US creative & brand studio LinkedIn
Sent from the client’s own profile

Hey [name] — saw [a US creative studio] focuses on strategy-led media, AI-driven films, and brand systems for ambitious businesses1.

Quick one — when a client comes to [them] wanting paid search or Google Ads, do you handle that in-house, or does it typically go elsewhere?2

Connection note + first message · 44 words · written for one person

Good question. Right now, paid search and Google Ads sit outside what we run in-house at [the studio]. Our core lanes are strategy, content, AI-driven film and video production, and brand systems — and we've deliberately kept paid media off the menu until we either build the right specialist team or partner with one we trust3.

Is there a specific reason you're asking? Happy to learn more about what you do — always open to building a trusted partner network for clients whose needs go beyond our scope.4

307connected
46replies
15%reply rate
17opportunities

What it proves. Ask, don't pitch. A single question about how they handle one service produced a prospect who described his own gap and then invited the offer — the message never had to make a claim at all.

01 / 07

Swipe, or use the tabs above to jump between campaigns

Replies are unedited. Names and companies are replaced with descriptors in this style — nothing else is touched. Every number traces back to the campaign record.

That is seven campaigns of it. Want to see what it looks like pointed at your market?

What you're actually buying

Most teams don't fail at outbound. They stop.

It goes the same way every time. Two strong weeks, then a big client project lands and outreach goes quiet for a month. Nobody notices until the pipeline gap shows up 90 days later. You're not buying a list or another tool. You're buying the part that never stops.

Outbound without a system

  • Runs hard for two weeks. Then delivery takes over and it stops
  • Signals go stale between sessions; you reach out after the moment has passed
  • Replies sit for days while everyone's busy, and warm interest cools
  • Whoever runs it becomes the ceiling on how much can go out
  • Nobody's tracking what worked, so next month starts from scratch

Outbound as a standing function

  • Runs every day, whether your week is busy or not
  • Signals acted on while they're warm. Every one dated, so you can check
  • Every reply worked by the SDR desk in your voice, moved toward a time
  • Volume without the spray: every message written for the person getting it
  • Every signal, reply and result recorded in a CRM you own, permanently
That's the difference between a campaign and a function. A campaign ends. A function keeps putting meetings in your calendar through the weeks you're heads-down delivering — which are exactly the weeks the pipeline usually goes quiet.
Pricing

One engine. You choose how much of it we run.

Every tier is the same machine: research, live signals, per-lead enrichment, and copy written for one person at a time. Three things move between them — how many profiles you send from, how hard the targeting works, and whether your team works the inbox or we do. That's why there's no number on this page. The right one depends on those three answers.

Outbound Engine

Your team works the inbox.

Profiles
Up to 2
Targeting
ICP + hand-built lists
Inbox
Yours, with an AI co-pilot
Monthly retainer
  • Hand-built lists capped tight, every lead enriched and qualified before a message goes out
  • Connection and follow-up copy written per lead. No blast templates, ever
  • You approve every campaign before it goes live
  • Hot replies land in Slack with context and three ready-to-send responses
  • Weekly report reconciled against the sending platform, monthly review

A sending profile is one LinkedIn account we send from — usually yours, plus a colleague's.

Signal Engine

We only message people with a reason to buy right now.

Profiles
Up to 3
Targeting
Live buying signals
Inbox
Yours, with an AI co-pilot
Monthly retainer Everything in Outbound Engine, plus
  • Live signal detection across your market: hiring moves, funding, leadership changes, tech shifts
  • Leads enter campaigns because something just happened, not because they matched a filter six weeks ago
  • Signal stacking: multiple signals mean confirmed intent, and those go first
  • A deep intelligence report on every qualified lead — who they are, what's happening, why now
  • Copy that references the moment, not the job title
Done for you, end to end
Booking Engine

We work the inbox. Your closers just take the meeting.

Profiles
Up to 7
Targeting
Live buying signals
Inbox
Our AI SDR, end to end
Monthly retainer Everything in Signal Engine, plus
  • Our AI SDR works every reply end to end, in your voice
  • Budget, fit and timing tested in conversation before you ever see the lead
  • Objections handled in-thread. The conversation gets carried, never dropped
  • Meeting-ready leads handed to your sales team with a brief: what was said, what they're buying, why now
  • We flag meeting-ready leads your team hasn't picked up

Where we stop: we don't run your calendar or attend your meetings, and we don't send from your email domain.

Grab 30 minutes and you'll leave with the full sheet — the tier that fits, what it costs, and what it doesn't cover. We'll tell you the engine you actually need, including if that's none of them.

Every tier includes, always
Your data is yours, foreverFull export of leads, conversations and history whenever you leave.
Zero DNC violationsA standard, not a target. Enforced in minutes on every campaign.
Nothing sends without a human tapYou approve campaigns before they launch. Always.
Incidents reported in 30 minutesIf something breaks you hear it from us first: what, impact, and the fix.

Bolt on at any tier: extra sending profiles · LinkedIn content and ghostwriting · a cold email leg (coming).

Rather talk it through? Schedule your free 30-minute consultation.

Fit

Who this works for. And who it doesn't.

We'd rather tell you now than 30 minutes into a call. It comes down to one thing: would a steady flow of the right conversations change your numbers?

It works when

  • You're a founder-led B2B service business. Most of our clients are in Australia and New Zealand
  • One deal is worth enough that a handful of good conversations a month changes your year
  • You, or someone on the team, can take the meetings and close
  • You can name who you sell to, and you have client results we can point at

It's not right when

  • You need revenue inside 30 days. Targeting takes 4–6 weeks to properly dial in
  • The ICP is still moving. Pre-product-market-fit is too early for outbound
  • Nobody has room in the calendar to take the meetings
  • You want raw volume. Spray-and-pray is the thing we exist to replace
Not quite there yet? Book the consultation anyway and we'll tell you straight — including if the honest answer is “not yet”.
Before you book

Quick answers.

Does this run from my LinkedIn account?
Yes. Messages go out from your profiles, or your team's, because buyers reply to people, not brands. We handle the sending safely inside platform limits, you approve the voice and the targeting before anything goes live, and you can see everything that goes out at any time.
We already have tools and someone doing outreach.
Most people we speak to do. Tools aren't the gap. The outreach runs for two weeks, delivery takes over, and it quietly stops. We're the layer that doesn't stop. Your side stays light: tell us what a good meeting looks like, then take them.
We've been burned by lead gen agencies before.
So have most people we work with. The industry earned that. Two things are different here. Everything we send is written for the one person receiving it, from your profiles, against a live buying signal. And you see all of it: every signal, message and reply lands in a CRM you own. If something isn't working, you'll see it too, and we'll say it before you have to.
How long until we see something?
Live within 72 hours, and qualified replies usually start in the first week. Targeting takes four to six weeks to properly dial in. The first month is learning, and it compounds after that. If you need revenue inside 30 days, we're not the right call.
Will this burn our brand or our LinkedIn accounts?
No. We stay well inside platform limits, we don't send templates, and every message is written for the person receiving it. Your brand is the asset we're borrowing. Protecting it is the whole job.
Who owns the data?
You do, permanently. Every signal, message, reply, lead and CRM record stays with you, including if you stop working with us.
Free consultation

Sound like you? Schedule your 30-minute free consultation.

Learn how we are helping companies like yours predictably drive qualified leads, close deals, and generate more revenue.

✓ Your data is yours permanently, even if you leave ✓ Live within 72 hours, so the test is cheap
✓ Straight answer on fit ✓ 30 minutes, and we keep to it

Ready for 3-5 qualified calls a week?

Grab a time. Thirty minutes, free, and you'll get a straight answer on whether this fits.